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Event Marketing
Outbound telemarketing is one of the most effective tools available for event marketing. In a recent B2B survey over 35% of participants stated someone in their organization attended an in-person event as a result of a telemarketing call.
By using Businesslink’s event marketing services, your company frees up your resources and time that will allow you to prepare for the actual event itself. Our team will work with you to determine what is specifically to be accomplished, and then will help maximize the success of your event.
Common Event Marketing Applications Include:
Registration Telemarketing & Attendance Recruitment:
Many prospects ignore invitations sent by mail or email. Telemarketing is faster and more memorable than any direct mail piece. We will work with you to deliver a tailored message to your best prospects that will secure their attendance for the upcoming event.
Post Event Research:
All companies are trying to become more market and customer-focused, and the secret ingredient to any effective marketing program is solid research. By surveying attendees, our team can quickly and cost-effectively gather key data that you can utilize to improve future events.
Event Lead Generation Follow-up:
After an event, most companies are inundated with leads. Determining which ones are qualified or time sensitive can be an overwhelming process. We can prioritize and qualify these prospects, based on your criteria, so you will not miss out on any opportunities.
